The Big 12 is getting no respect even though half its team are ranked and has a 9 conference game round robin schedule.
Big 12 also has 3 other teams who are at least decent and can beat you: Iowa St, TCU, and Texas Tech. 80% of the league is playing quality football but that gets overlooked.
The Big 12 should add SMU, Cincinnati, Memphis, and UCF or Houston. Media seem to respect quantity over quality when it comes to conference hierarchy (somehow the Pac 12’s one loss teams are getting the edge over OU, Minnesota, and Penn St).
That way you can do that same bull crap scheduling where you only play the great teams in the league every 6 years or whatever it is.